1. Introduction

TradeQu (“we”, “our”, or “us”) respects your privacy and is committed to protecting your personal information.

This Privacy Notice explains how we collect, use, and safeguard data when you visit our website or communicate with us.

2. Who We Are

TradeQu Ltd is a UK-based technology research and development company focused on AI infrastructure for trade and compliance systems.

Our registered office is located in Snowdonia, Wales, United Kingdom.

If you have any questions about this notice, you can reach us at:

📧 privacy@tradequ.ai

3. Information We Collect

We collect and process the following types of information:

• Contact details — such as your name, company, and email address when you complete a contact form.

• Communication content — messages or project details you share with us.

• Usage data — anonymised analytics (e.g. page visits, browser type, time spent) to improve site performance.

• Technical data — IP address, device type, and cookies essential for security and functionality.

We do not collect sensitive personal data or financial information through this website.

4. How We Use Your Information

We use your personal data to:

• Respond to enquiries and provide information about our services

• Maintain records of business and partnership discussions

• Analyse site traffic to improve user experience

• Ensure platform security and prevent misuse

• Comply with legal and regulatory obligations

We will never sell or rent your personal data to third parties.

5. Legal Basis for Processing

We process your data under the following lawful bases:

• Legitimate interest: responding to messages and maintaining client or partner relationships

• Consent: when you opt in to receive communications or submit a contact form

• Legal obligation: where required to comply with applicable laws or regulations

6. Data Storage and Security

Your data is stored securely within the UK or EEA using encrypted cloud infrastructure.

We implement strict access controls, audit logging, and data-minimisation practices.

If third-party services (e.g. analytics or hosting providers) are used, they are vetted for GDPR compliance.

7. Data Retention

We retain personal data only as long as necessary to fulfil the purposes outlined in this notice:

• Contact enquiries: up to 12 months after last communication

• Client or partner discussions: up to 5 years after engagement or as required by law

After these periods, data is securely deleted or anonymised.

8. Your Rights

Under UK and EU data protection law, you have the right to:

• Request access to your personal data

• Request correction or deletion of your data

• Withdraw consent at any time

• Object to or restrict processing

• Request data portability

To exercise these rights, email privacy@tradequ.ai. We aim to respond within 30 days.

9. Cookies

TradeQu uses only essential cookies for website functionality and basic analytics.

We do not use cookies for advertising or tracking beyond our own performance metrics.

You can adjust your browser settings to block cookies, though some features may not function properly.

10. Updates to This Notice

We may update this Privacy Notice from time to time.

Any changes will be posted on this page with an updated “Last Updated” date.

We encourage you to review it periodically.

11. Contact

For questions, complaints, or data-access requests, please contact:

📧 privacy@tradequ.ai

📍 TradeQu Ltd

If you are unsatisfied with our response, you have the right to lodge a complaint with the Information Commissioner’s Office (ICO) in the UK: www.ico.org.uk